INDEX & SEO
Google My Business is a tool that allows businesses to target regions and cities effectively. It opens up new ranking methods, such as through Google Maps, and therefore makes it critical to ranking well through Local SEO. Google My Business – what is it? Google My Business is a tool that Google introduced in June …
Why Does Google My Business (GMB) Matter for SEO? Read More »
Paul Shapiro is Head of SEO at Catalyst, who specialises in Technical SEO for Fortune 500 companies. These are the 4 benefits which he thinks SEOs receive when learning how to program! Learning to program Learning how to program can be a core skill for any SEO. However, SEOs interested in getting into the programming …
Paul Shapiro’s Top 4 Benefits of Programming for SEOs Read More »
Protect your online Intellectual Property (“IP”) by filing a DMCA Takedown Notice to take down content. An Overview of the Digital Millennium Copyright Act. The Digital Millennium Copyright Act, or DMCA, was signed in 1998 combining United States Copyright law, and the World Intellectual Property Organization. The DMCA: Criminalises production and dissemination of technology, devices, …
AlphaTweaker is an anonymous blog writer who discusses his life through addiction, imprisonment, and recovery. This is his SEO Success Story. Who is AlphaTweaker? Well, no one really knows. What we do know about Alphatweaker is he worked as a Wealth Manager at a Fortune 500 company, lived in Austin Texas, and spent 6 months …
ECMAscript 6 is the latest JavaScript syntax form that improves your code readability, primarily by Search Engine crawlers such as Googlebot. Google’s ability to read JavaScript Search Engines have always struggled with the ability to interpret JavaScript. This originates from JavaScript’s dynamic attributes, allowing data on page to be changed and manipulated without information having …
Castle Sites are naturally high DA sites that allow you to publish content, and are resistant to fluctuating SERP’s. What is a Castle Site? A Castle site is a large domain that allows you to publish content, which is more resistant to SERP fluctuations. For example, your Business having a Facebook Page, is an example …
Ensure your business is on the forefront of local service/product searches by maximising your Local SEO. What is Local SEO? Local SEO (LSEO) is the optimisation of your site to appear in searches involving region specific queries. Local SEO can also be done for products or services that require face-to-face engagement, and is automatically gauged …
Parallel SEO occurs when content is created bi-laterally with LSI correlated terms, resulting in the ability to rank for 2 keywords with 1 keyword. Let’s take a look at the definition. The quote above looks a bit complicated at first glance, so let’s break it down. “Parallel SEO occurs when content is created bi-laterally with …
Satellite Sites are used in SEO to measure niche query growth rates, and allow your Core site to adjust its Content Strategy. What is a Satellite Site and how do they work? In order to understand Satellite Sites, we first need to look at Core sites, and why Satellite sites are necessary. “Core sites” are …
Image SEO is the practice of ranking images highly for Google Search Results. These are ranked separately to URL’s. What is Image SEO (ISEO)? Image SEO is the practice of ranking images highly for specific queries. Just like normal SEO, which involves improving the three pillars of SEO, image SEO has its own pillars and …