Algorithm

Knowledge Base Enrichment Through Images and ML

Google has deployed Machine Learning like never before to actually read and understand images without human annotation. This is currently being applied to identify relationships between entities and attributes, which are saved into Knowledge Bases and displayed as rich data in SERPs. Knowledge Bases Knowledge bases are repositories of structured and unstructured data. Knowledge bases …

Knowledge Base Enrichment Through Images and ML Read More »

Castle Sites

Castle Sites are naturally high DA sites that allow you to publish content, and are resistant to fluctuating SERP’s. What is a Castle Site? A Castle site is a large domain that allows you to publish content, which is more resistant to SERP fluctuations. For example, your Business having a Facebook Page, is an example …

Castle Sites Read More »

Googles Hummingbird Code

Release Date :August 20, 2013. What is Google Hummingbird? Google Hummingbird is a complete overhaul of the ranking algorithm Google uses. What makes Hummingbird special, is that unlike Panda and Penguin, which were two add-ons to the existing algorithm, Hummingbird relies on next-generation Machine Learning and Latent Semantic Indexing. Hummingbird has allowed for Rich Data …

Googles Hummingbird Code Read More »